Do you want clarity, confidence and results, instead of complexity, confusion and uncertainty? I can help you with your marketing and digital challenges. I’m the only Irish Marketer to be chosen as a Top 100 Marketer in the UK AND Ireland in 2016. I founded and programme DMX Dublin – now Ireland’s largest marketing conference. Get in touch if you want immediate marketing improvements and multiply impact for your brand.
Hard Facts, Dangerous Half-Truths, & Total Nonsense: Truthiness and Alternative Facts in Marketing.29/05/2017
How can marketers hope to know what is coming around the corner?22/05/2017
Five ways to innovate as a marketer17/05/2017
Budgets – a time-consuming exercise of limited value & the most ineffective practice in management20/02/2017
Our biases causes us to be bad marketers13/02/2017
Recruiting: the myth of war on talent and where marketers should set-up06/02/2017
Chinese New Year: What we can all learn from China in the Year of the Fire Rooster30/01/2017
Confessing to heretical marketing beliefs23/01/2017
Marketers obsess over new tech, tools & channels, but does we really have a clue?15/01/2017
What have the Romans ever done for marketing?09/01/2017
Hate new-year predictions? Who cares? Here are mine!01/01/2017
Big Data Downer12/12/2016
How can you get marketing to be seen as the growth drivers rather than the ‘colouring in’ department?05/12/2016
Forget Marketing Buzzword Bingo, Let’s Get Back to Basics28/11/2016
The Profession of Marketing clearly needs a makeover when you find out who is insulting our profession21/11/2016
Consumers are not lying awake at night thinking about your brand. In fact they don’t really care at all.14/11/2016
Career marketer, selected as one of the UK’s Top 100 Marketers in 2015 & 2016, as well as a Top 100 Marketer in Ireland in 2016. I’ve worked with two former UK SuperBrands as well as VC funded startups. I teach over 100+ contact hours on digital marketing a year, and speak at conferences across Europe.
Discover some insights from the numerous courses and workshops I’ve delivered across Europe in the last few years. Topic include Digital Marketing, The Future of Marketing, Careers in Marketing, The Future of Travel and Digital, What We Can Learn from China in the West and eCommerce Strategies for SMEs.
In the last few years I have helped everyone from airlines to startups. My expertise is in marketing, with deep domain expertise in travel, and, of course, digital strategy.
I’m always asked for marketing advice, strategy, digital strategy and how to build a growth strategy based on brand, digital, activation and content.